
A five-century global hub for diamond trade, precision cutting, and trusted certification.
A short, curated shelf for each district — the pieces it actually trades, sourced on Amazon so a taste of the trade can travel home.
Point your phone at any gemstone and the identifier reads the photo, then names the gem types it most resembles — ranked by likeness, each with the one test that sets it apart from the others.
Built to turn “I have no idea” into “here’s what to ask about” — a fast, confident first read before you ever reach a jeweller’s counter.
Transparent, saturated blue, faceted cushion
How to tell them apart — check for pleochroism — tanzanite flashes violet and blue from different angles; sapphire holds its colour.
Sample read · your own photo returns a live result.
A sapphire, a tanzanite and blue glass can look identical in a photograph.
Identity is measured, not glanced at.
The word hallmarkcomes from Goldsmiths’ Hall in London, 1300. Read the tiny stamps struck into precious metal — and what each one promises.
London Assay Office
Birmingham Assay Office
Sheffield Assay Office
Edinburgh Assay Office
Sterling silver (925)
The word hallmark is seven centuries old — struck at Goldsmiths' Hall in London since 1300.
Long before the printing press, a stamp was a promise.




Buy the stone, not the story.
Everything else, you can verify.
Decode the tiny stamps struck inside a piece — the metal, its fineness, the assay office and the year it was marked.
LearnPlain-English explainers for the terms you’ll meet — the 4Cs, precious metals, hallmarks and jewellery care.
19 districts · 15 countries · 10 guides